As I read this Newsweek article, my face burned with shame. Over the years I've contributed my fair share of "weasel words" to corporate brochures, websites and, of course, internal communications. But is there any hope for me or my colleagues? Can marketing professionals "just say No" to weasel words? Is there a 12-step program out there somewhere we can join??

"Hello. My name is Thomas, and I'm an... an... Obfuscator. However, thanks to the great folks in this room, I've been weasel word-free for 27 days now..."
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