Business 2.0 magazine’s December issue has an excellent article on LinkedIn that does a good job of explaining the basic value proposition of this smoking hot online service.

Not surprisingly, the article focuses heavily on the Silicon Valley power users that have made LI what it is today -- a rapidly growing, highly focused tool for business networking.

And what a great business networking tool for shut-ins, the shy types (like me) and the geographically dispersed! Read More...

 
Robert Heinlein sure knew the craft (and the business) of writing. Here's his answer:

1. You must write.
2. You must finish what you write.
3. You must refrain from rewriting, except to editorial order.
4. You must put the work on the market.
5. You must keep the work on the market until it is sold.

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